Synergy is pleased to welcome 10-year industry professional Jack Bryson to its growing team of Business Development Managers in the EMEA region.

Jack Bryson, Business Development Manager, EMEA

Bryson will report to the VP of Sales, EMEA, Claire Barrie, and be responsible for account retention, development and acquisition.

“I’m thrilled to team up with Claire, Stephen (Hanton) and the rest of the Synergy team to bring a true hospitality-centric service model to corporate buyers in the region”, said Bryson. “From its industry stewardship and leadership to its recent investments in innovation and property partnerships, and of course its client-first culture—Synergy is poised to gain significant market share and will soon be recognized as the program manager of choice throughout EMEA”.

Bryson entered the mobility and business travel space with SilverDoor in late 2012 as a Client Account Manager. While with SilverDoor, he was promoted four times over the course of his nearly six years with the company before leaving as a Head Account Manager in early 2018 for The Apartment Service. While with The Apartment Service, Bryson spent ten months as a Global Account Manager before being promoted to Global Account Director in April of 2019, a title he held for the London-based serviced apartment booking agency for nearly three years.

“Jack’s reputation is one of integrity—he’s a special, dynamic professional with a strong track record of successfully serving some of the largest multi-national corporations”, said Barrie. “His deep knowledge for the business travel and mobility industries combined with his passion for developing robust, consultative buyer relationships will ensure our clients and guests receive an extended-stay experience that is second to none”.

Bryson added: “Professional development is a key driver for the next steps in my career and Synergy is where I want to explore these opportunities as the months/years progress. This coupled with the experience and guidance of Claire and the rest of the senior Synergy team, the future is looking exciting, to say the least”. Passionate about animal welfare, civil rights and social action, health, and science and technology, Bryson spends his free time with his four-year-old daughter Freya, working out at the gym, golfing, playing five-a-side football and running (the speedster has completed two half-marathons under the two-hour mark).